Super Charge your Strategy for 2023 and Beyond Leveraging Chaotic Innovation, and Formal Innovation Planning to achieve a 50% better return on strategic priorities Innovation is essential for any organization looking to stay competitive in today’s...
I believe my book was very well received by the marketing community because it really addresses the four quadrants of growth and revenue. By that I mean, most marketing efforts focus on the use of marketing to get new customers. The problem is theoretically this only...